Platforms
Melodies Music Academy
Service
Social Media Marketing
Project Timeline
2024
Increased in ROI revenue
30%
Challenge: Melodies Music Academy had multiple teachers, but their schedules weren’t consistently full, and the owner wanted to expand to a new branch. Their goal was to add an extra 110 students in 4 months.
Solution:
Harmony Flow Media crafted a Facebook Ads strategy along with Google ads that promoted each instructor’s expertise and advertised group lessons. We targeted local families with children, using testimonials and video ads of fun class experiences to highlight the benefits of learning music at Melodies. We also created a retargeting campaign for anyone who visited their website but hadn’t enrolled.
Results:
115 New Students in 4 Months:
In just three months, Melodies filled their teachers’ schedules and brought in 115 new students.
•New Branch Expansion:
The increase in student numbers gave them the revenue needed to open a second location, which we promoted with an additional ad campaign.
Boosted Community Engagement:
Our campaign positioned Melodies as a staple in the community, leading to a surge in online engagement and local interest.
Client Testimonial:
“We were hesitant about Facebook Ads, but Lucky from Harmony Flow Media helped us see incredible growth and made our expansion possible.”